
Image from Opensecrets.org, retrieved via
Google Image search, 7th September 2011.
A major difference between internet and face-to-face interaction is the potential to remain anonymous, or even to intentionally misrepresent one's identity online. Users of social media such as chat rooms, blogs or networking sites, can (and sometimes do) take advantage of this potential, for example by adopting pseudonyms and changing their profile pictures to something, or someone, else. Some see this as a way to preserve some sense of privacy in the digital age. Others may have ulterior motives, where assuming a different identity will allow them to achieve certain goals. For the rest, it is just a chance to experiment, have fun, and to put it simply: Why not?
But is misrepresenting your identity online ethical? Is it intelligent? And underpinning everything else, is it possible?
In the case of online gender misrepresentation, the answers to these questions are not necessarily clear. In a study by Jaffe, Lee, Huang, and Oshagan (1995), it was found that when told to use a pseudonym, women were more likely to mask their gender than men. Does this perhaps suggest that women think they will be taken more seriously as men?
On the other hand, research has shown that in practice (when they can choose their real name or a fake one), men are more likely to elect to use a female pseudonym than women are to use a male one (Spender, 1995). What are the reasons behind this? Are men doing this because they think it will facilitate communication, grant them access to more private information, or allow them to show their more feminine traits without fear of judgement?
The question of possibility is also contentious. A number of different studies have revealed that men and women tend to communicate differently, both offline and online. For example, women tend to write shorter comments, be more supportive (even if they disagree with someone's point of view) and use more emoticons. The question is, can these written cues threaten anonymity online? If so, to what extent? Is it a question of sex vs. gender - the physical attributes of men and women vs. their social adherence to stereotypes?
We hope to explore these questions and more in our website article about anonymity online.
References:
Jaffe, J. M., Lee, Y, Huang, L, & Oshagan, H. (1999). 'Gender identification,
interdependence, and pseudonyms in CMC: Language patterns in an electronic conference.'
Information Society, 15 (4), 221-234
Spender, D. (1995). Nattering on the Net: Women, Power and Cyberspace. Melbourne,
Australia: Spinifex Books
BOTH as quoted in
Lim, L. & Larose, R. (2003). 'On the internet, everyone knows you're a man (but not a woman): varying gender identity in online discourse. Conference Paper: International Communication Organisation. EbscoHost. Retrieved 2 September, 2011.